DC Thomson, publishers of The Beano and award-winning teen title Shout, have announced their biggest girls’ magazine launch of 2010: the Official Jacqueline Wilson Magazine, based on the life and works of the popular and acclaimed children’s author and former staffer for the company.
Jacqueline’s books have become synonymous with the best in children’s publishing: her honest and warm writing style, coupled with signature Nick Sharratt artwork, resonates so strongly that she has sold over 25 million books in the UK to date.
Jacqueline’s history with DC Thomson stretches back to her first ever writing job: she began her career as a young journalist on the iconic Jackie magazine.
“I've often talked about my time as a very junior journalist with DC Thomson in the 1960s," Jacqueline says, "but I never dreamt that I would be connected to the company again in such delightful circumstances.
"It's been a joy to work with the talented team there," she adds. "They've done a wonderful job in producing the magazine. It looks so colourful, fun and entertaining, chockablock with creative activities. I'm sure it will be very popular, especially with fans of my books.”
With the tagline For Girls Who Love Reading!, the magazine offers something new to a celebrity-saturated tween girls’ market. While there doesn't appear to be any comic strip from the press material, the first issue does feature an exclusive story and writing tips by Jacky and drawing fun with Nick Sharratt.
Each issue will include a pull-out about one of Jacky’s best-loved books, plus quizzes, crafts and games.
The launch covermount is an exclusive sampler from Wilson’s new book, Little Darlings (published 4th March), plus a My Story Notes notebook and pen.
A new website, www.jw-mag.com, takes the magazine experience beyond the last page. On launch, it will contain information about each issue, discussion posts, puzzles, and an application to create your own stories.
• The Official Jacqueline Wilson Magazine will be available from supermarkets and independent retailers throughout the UK from 17th February 2010.
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