British webcomics and mobile comics publisher and distributor ROK Comics has launched ROK Comics as an application on the Apple iPhone.
The ROK Comics application, the first of a planned series of applications currently in development by ROK for the iPhone, enables iPhone-owners to read a selection of strips from the huge and fast-growing ROK Comics portfolio, to include such strips as Anomaly (by Kennedy Rose), Crumb (by David Fletcher), Reddickulous (by David Reddick), sci-fi strip Crazy Mary (by Mike Colbert, Edward Woodward and others) and gothic comic Ligeia (by Rodrigo D. Ricci).
"We felt we should offer variety in our comics offering and this selection reflects the diversity of strips available on ROK Comics to include humour, adventure and sci-fi," ROK Comics Managing Editor John Freeman, also owner of downthetubes.net, commented. "We will constantly be evaluating, adapting and looking at new features while adding further strips in future versions of the application."
"The iPhone is having a far-reaching effect in transforming access to - and use of - mobile entertainment," added ROK's Creative Director Graham Baines, "and we at ROK are focussed on deploying ever-more interesting, engaging and easy-to-use content services and applications into this fast-growing channel".
This week, the New York Times reported that Apple sold 6.9 million iPhones in the last quarter in the US alone and has already surpassed its goal of selling 10 million iPhones during 2008, according to Apple’s CEO Steve Jobs.
"This is an exciting development for us," said ROK’s Group CEO, Laurence Alexander "and reflects our ongoing commitment to develop and deploy engaging entertainment services to mobile phones globally."
ROK Comics (www.rokcomics.com) provides comic publishers and creators to reach a worldwide audience by delivering comics to mobile phones, either by WAP subscription of Pay Per Download via Multi Media Messaging (MMS) with creators receiving up to 50% of the available revenue on every sale.
• If you already have iTunes installed on your computer, you can view the App on ITunes via: http://tinyurl.com/rokcomicsoniphone
• More information about the new application can be found at: www.rokcomics.com/iphone
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